Brand Name
Indianapolis Motor Speedway

Markaaz: Turning vision into verified reality.

- Innovation Design Sprints, Conceptual Design, Market Validation, Prototyping

Duro partnered with Markaaz at its inception to transform their business vision into a validated, user-driven platform. Through multiple design sprints and innovation cycles, we delivered the foundational strategy, design direction, and experience that powers their current application.

IMS showcase work

  • Establishing

    We built the strategic foundation and design direction that shaped the core of the Markaaz platform, ensuring scalability and consistency from day one.

  • Innovating

    Through iterative design sprints and prototyping, we delivered user-validated solutions that informed Markaaz’s product direction and prioritized key features.

  • Validating

    We provided Markaaz with a tested, user-approved platform strategy, giving them confidence to move forward with their vision and successfully launch.

Kraft Heinz logo

Kraft Heinz: Transforming global trade promotions with a scalable, user-driven enterprise solution.

- User Research, Product Strategy, UX/UI, Prototyping, Branded Design, Design System

Duro partnered with Kraft Heinz to design and deliver a global trade promotions optimization platform, transforming complex processes into an intuitive, scalable enterprise solution. Through user research, collaborative design with global stakeholders, and seamless integration with technology teams, we created a modern, adaptable tool that supports users across global markets.

Kraft showcase work

  • Elevating

    We created a scalable, intuitive enterprise platform that simplifies trade promotions and enhances global user efficiency.

  • Unifying

    Through collaborative sessions with global stakeholders, we delivered a cohesive platform that meets diverse business needs and adapts seamlessly across markets.

  • Empowering

    Our integrated design system equipps global teams with a modern, user-friendly platform, supporting consistent experiences and cross-market functionality.

Advocate logo

Advocate Health Care: Empowering healthcare teams with data-driven decisions.

- User Researh, Strategy, UX/UI, Conceptual Design, Prototyping, User Testing

Duro collaborated with Advocate Health Care to design and deliver a cutting-edge Optimization Dashboard, transforming complex healthcare data into actionable insights. Through user-centered design and rigorous prototype testing, we built an intuitive platform that empowers healthcare teams to make data-driven decisions efficiently.

Kraft showcase work

  • Simplifying

    We designed an intuitive dashboard that transforms complex healthcare data into clear, actionable insights, streamlining decision-making for healthcare teams.

  • Enabling

    Through user-centered design and thorough prototype testing, we provided Advocate Health Care with a tool that enhances operational efficiency and data-driven strategies.

  • Advancing

    Our solution integrates cutting-edge design and functionality, delivering real-time, data-rich insights that elevate healthcare performance and patient care.

Objective Arts logo

Objective Arts: A brand upgrade with a modern reimagining of Medicaid eligibility.

- Product Strategy, UX/UI, Conceptual Design, Prototyping, Design Specification

Duro teamed up with Objective Arts to revamp their public website and develop a digital ecosystem for their Medicaid solution, Prefix Health Technologies (PHT). We delivered a fully branded public-facing site and a responsive web application, simplifying Medicaid eligibility for Managed Care Organizations, providers, government entities, and users.

Objective Arts showcase work

  • Optimizing

    We crafted a visually meaningful, functional experience for users to easily navigate the eligibility journey, ensuring accessibility and efficiency.

  • Enhancing

    By integrating an AI-driven experience, we enabled the platform to predict and reduce member churn while fostering continuous engagement through personalized messaging.

  • Scaling

    Our design ensured the adaptability to varying needs, from tracking eligibility to analyzing member data, providing MCOs with the tools to maintain compliance and reduce costs.